Remember during the Cold War, when the running joke was that the best way for a small, poor country to get ahead was to go to war with the US, for all the rebuilding assistance they’d get afterward?
The modern corollary may be “the best way for a business to succeed is to become the target of liberal PC virtue-signaling and boycotts”.
Chick-fil-A, which has been the target of a left-wing boycott campaign due to the problematic socially conservative views of its founder, has absolutely dominated the chicken market over the past decade. The chain’s sale have tripled, and its U.S. market share among chicken-centric restaurants has increased from 18 percent in 2009 to 33 percent, while its chief competitor, Kentucky Fried Chicken, has seen its market share fall from 29 percent to 15 percent over the same period. That’s what winning looks like. Congrats on the boycott, libs!
And by the way – has anyone checked in on Hobby Lobby lately?