While we all knew that Obamacare was going to be a fiasco – and many of us who work in IT were putting specific parameters around the term “fiasco”, by the way – there was always a least one pleasant sideline:
Adriana, the Obamacare girl.
Now, I’ve worked in healthcare IT. Executives in the trade have this notion that having a non-threatening, smiling woman on a website make the site a more pleasant, less-threatening experience.
There might be something to that. I dunno.
There might also be something to making the site actually work.
But I digress. According to ABC, Adriana is a Columbian immigrant, a legal resident, married to a citizen, and her photo was obtained through a – what else? – government program trading free family photo sessions for the rights to use the photos on Healthcare.gov. That’s right. Our government is trillions in debt, but on hiring camera models, they scrimp like Kazakh rug-traders.
And we’re told that the cataclysmic self-immolation of the site has brought out the crazies – and some of them have found Ms. Adriana:
She learned over the summer that her photo would be on healthcare.gov’s main page, but she didn’t realize it would become so closely associated with the problems of the glitchy website.
“I mean, I don’t know why people should hate me because it’s just a photo. I didn’t design the website. I didn’t make it fail, so I don’t think they should have any reasons to hate me,” Adriana told ABC News.
Anyone who blames a camera model for a system’s technical fubars deserves to lose their current insurance, if you know what I mean.
Ms. Adriana: Shot in the Dark needs a spokesmodel. The site works. And the locals – at least, the ones who agree with me – aren’t batspittle crazy. And the pay is exactly the same as you’re getting from the Feds.
Por favor – podría considerar mi oferta. That’s all I’m saying.