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Marketing We Can All Live With

By Mitch Berg

Well, more than most marketeers I’ve dealt with.

I’m on board.

This entry was posted by by Mitch Berg on Tuesday, September 1st, 2015 at 12:00 pm and is filed under Geekery. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

4 Responses to “Marketing We Can All Live With”

  1. DMA Says:
    September 1st, 2015 at 12:29 pm

    Bedford’s law might come into play with the numerals.

    https://en.wikipedia.org/wiki/Benford%27s_law

  2. Bill C Says:
    September 1st, 2015 at 12:48 pm

    ROTFL @ suggestion to Mitsubishi.

    (It’s from a “Strongbad Email” web animation)

  3. Seflores Says:
    September 2nd, 2015 at 7:40 am

    There has been millions if not billions spent by car manufacturers and their ad agencies on the best names for cars. Chevy and Ford seem to like alliteration: Chevelle, Chevette, Chevy Malibu; Focus, Fusion, Five Hundred. Leave it to the Germans to come up with an orderly system that others adopted.
    https://books.google.com/books?id=3LAr-jjuzj8C&pg=PA16&lpg=PA16&dq=bmw+numeric+model+naming+system&source=bl&ots=AYdKPQewcc&sig=jWebOOZ3x-jswcCNYMy4QyzdcwQ&hl=en&sa=X&ved=0CCMQ6AEwAWoVChMI3ou91q3YxwIVkg2SCh2hrQXO#v=onepage&q=bmw%20numeric%20model%20naming%20system&f=false

  4. Bill C Says:
    September 2nd, 2015 at 9:35 am

    In the 70s, Ford was horses (Mustang, Pinto, Maverick) and Mercury was cats (Cougar, Lynx).

    Also, don’t forget Ford SUVs with alliteration and theme (Escape, Explorer, Expedition, Excursion)

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