Attention, World
By Mitch Berg
To: The English-Speaking World
From: Mitch Berg, Angry Language Purist
Re: Lunchtime Frenzy of Anger
Dear World:
Chipotle.
It’s pronounced “Sha-POTE-lay”.
Not “Sha-POLE-tay”.
See to this at once or suffer the consequences. Flaming, shrapnel-laden consequences.
That is all.





April 23rd, 2014 at 6:12 am
Out here in Greater Minnesota (which actually means the part of Minnesota that is greater than the metro) it is pronounced HIP-ster food.
April 23rd, 2014 at 6:17 am
Chipotle is hipster?
(Shrug)
It’s a burrito – if you can’t make it to Pineda…
April 23rd, 2014 at 7:24 am
If they don’t shape up, you’ll go nu-cu-ler on them?
.
.
April 23rd, 2014 at 8:35 am
Well, Chipotle does discriminate against the Boy Scouts, so that would make them hipster food.
April 23rd, 2014 at 10:56 am
Another thought…DON’T NAME YOUR DAMN BUSINESS SOMETHING THAT NO ONE KNOWS HOE TO PRONOUNCE!!
Same goes for Aeropostale!
April 23rd, 2014 at 11:35 am
Also not “Che-Po-Tul” or “Che-Pole-Tay.”
But yeah… Pineda.
April 23rd, 2014 at 1:10 pm
As long as you don’t aks for a Fage address in Warshington.
April 23rd, 2014 at 5:30 pm
Meh.
I don’t care how you say it if you’re going to bring one back for me.