Watch for the the chuckle-and-snark set from the leftymedia to their yapping to “puree” over this:
The Rush Limbaugh Program is considering ending its affiliation agreement with Cumulus Media at the end of this year, a move that would bring about one of the biggest shakeups in talk radio history, a source close to the show tells POLITICO.
Should the move take place, 40 Cumulus-owned radio stations would lose the rights to the most popular talk radio program in the country. In addition, the show might be picked up by competing regional radio stations in Washington, New York, Chicago, Dallas and other major markets.
Now, the left’s been trying to paint this as a rejection of conservative talk radio, and specifically a result of the “boycott” of Limbaugh after the Sandra Fluke kerfuffle:
According to the source, Limbaugh is considering the move because Cumulus CEO Lew Dickey has blamed the company’s advertising losses on Limbaugh’s controversial remarks about Sandra Fluke, the Georgetown law student. In Feb. 2012, Limbaugh referred to Fluke as “a slut” because she had called on congress to mandate insurance coverage of birth control. The subsequent controversy over those remarks resulted in a significant advertising boycott.
“Significant” in terms of headlines. It was a fairly minor event, commercially – some companies regretted taking part pretty quickly.
But its greatest significance might be giving Lew Dickey an out for his incompetent management. Cumulus – whose management has always skewed left of center, politically – is one of the most rapidly-collapsing of the old big-media holding companies.
Here’s their stock value over the past ten years:
Lew Dickey and the left-leaning wastrels in management are looking for an excuse for their own dismal performance. Limbaugh and the Fluke flap provides them a handy out.
And that’s all it is.
But look for the chuckle-and-snark set – who only know what they’re told about the radio industry – to try to present this as a verdict on Limbaugh, or on conservative talk radio.