Promotions

By Mitch Berg

I’ve been in Twin Cities radio off and on for a good chunk of the past three decades.

And truth be told, this is the first time I’ve seen a promotional campaign that says…

…that someone is still alive.

3 Responses to “Promotions”

  1. jdm Says:

    He looks kinda creepy to me; what is DeRusha’s target audience? Who used to be in that 3-6 time frame (Hartman)? Same audience? Is this a challenge to Barreiro of the same time frame?

    And didn’t I read that some car companies want to stop providing AM radio receivers?

  2. SmithStCrx Says:

    I laugh at how many promotions use the radio host’s head shot while the details like his name are in small print as if it was a legally required disclaimer.
    I saw one of these billboards 20 minutes ago, and I had no idea who was being promoted until I read this post.

  3. FRESCHFISCH Says:

    He’s been on the radio for a year or so.

    The Neighbor is still wearing DFL cheerleader outfits. They give you a softer sell than the DEI all the time on MPR. They actually talk about good food and not insect eating.

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