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August 08, 2005

Name This Newspaper

Quick - to which newspaper does this excerpt refer?

"Unlike the founding generation of penny press entrepreneurs, Henry Raymond ahd no links to teh Trades. He came t work for Horace Greeley straight from college, then moved to James Watson Webb's Courier and Enquirer, where he rose to be come managing editor. Here Raymond established solid conservative credentials by attacking socialism (a "stupendous humbug") in a six-months print duel with his former employer. In 1849 he was elelcted as a Whig to the Assemgbly. In 1851, as a leader of what Bennett called the "Wall Street clique", the thirt=-year=old Raymond was chosen as speaker.

That summer a group of Whig bankers surveyed the penny press field with diaffected eyes. Bennet's Herald seemed too flamboyant, the Sun to blepeian, and Horace Greeley, though a stalwart Whig, had dedicated teh to promoting soc ial justice "causes". The dailies' collective prosperity, however, suggested there might be room for another penny press --- more agreeably conservative in style and politics. The Whig magnates, accordingly, chose the reliably orthodox Raymond to found the _____ (the eight to bear that name). They raised $110,000, making the _____ the most amply funded newcomer in American journalism.

Raymond acquired a [printing press], hired a large staff, and joined the Associated Press. He also set out the establish a clear identity for the ___, one professing objetivity, detachment and bourgeois respectability. The paper's first issue, in September, 1851, declared, with unmistakable reference to Greeley's tubthumping, that "we shall make it a point to get into a passion as rarely as possible". Raymond's mix of prudent politics, good manners and sober design found a readership at once -- ten thousand in ten days -- drawn, he claimed, from "business men at their stores" and "the most respectable families in town." Advertisers flocked in, circulation doubled, and the ___ replaced the Tribune as the favored organ of New York Whiggery.

Guesses?

The un-named, sober, objective, detached paper (in 1851) was the New York Times, naturally.

The paper that spent last week trying to unseal John Roberts' adoption records.

Excerpt taken from "Gotham", by Edwin G. Burrows and Mike Wallace.

Posted by Mitch at August 8, 2005 05:54 AM | TrackBack
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