{"id":52206,"date":"2015-03-24T12:00:10","date_gmt":"2015-03-24T17:00:10","guid":{"rendered":"http:\/\/www.shotinthedark.info\/wp\/?p=52206"},"modified":"2015-03-23T07:21:19","modified_gmt":"2015-03-23T12:21:19","slug":"open-letter-to-thom-yorke","status":"publish","type":"post","link":"http:\/\/www.shotinthedark.info\/wp\/?p=52206","title":{"rendered":"Open Letter To Thom Yorke"},"content":{"rendered":"<p>To: \u00a0Thom Yorke; Leader,\u00a0<em>Radiohead<\/em><br \/>\nFrom: Mhitch Berge, uppity music buff<br \/>\nRe: Marketing Idea<\/p>\n<p>Mr. Yorke,<\/p>\n<p>While I&#8217;ve never been a big fan of Radiohead&#8217;s music, I&#8217;ve always enjoyed your marketing innovations.<\/p>\n<p>You were the first major artist to put all your music online. \u00a0You were the first to try a &#8220;pay us what you want&#8221; pricing model.<\/p>\n<p>Of course, other models have come and gone. \u00a0But I&#8217;m going to propose something to vault you ahead of everyone else.<\/p>\n<p>Post your master recordings online.<\/p>\n<p>Make the Logic or ProTools masters (or get really radical and export them to GarageBand and Audacity) available for anyone to download, remix, re-record, add their own vocals, or whatever. \u00a0Become the first open-source superstars.<\/p>\n<p>Have your people call my people.<\/p>\n<p>That is all.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>To: \u00a0Thom Yorke; Leader,\u00a0Radiohead From: Mhitch Berge, uppity music buff Re: Marketing Idea Mr. Yorke, While I&#8217;ve never been a big fan of Radiohead&#8217;s music, I&#8217;ve always enjoyed your marketing innovations. You were the first major artist to put all your music online. \u00a0You were the first to try a &#8220;pay us what you want&#8221; [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[249],"class_list":["post-52206","post","type-post","status-publish","format-standard","hentry","category-music","tag-open-letters"],"_links":{"self":[{"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=\/wp\/v2\/posts\/52206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=52206"}],"version-history":[{"count":2,"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=\/wp\/v2\/posts\/52206\/revisions"}],"predecessor-version":[{"id":52208,"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=\/wp\/v2\/posts\/52206\/revisions\/52208"}],"wp:attachment":[{"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=52206"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=52206"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.shotinthedark.info\/wp\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=52206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}